Summer '07 - A Blast in Every Sense
Summer may be over, but certainly not forgotten. Since 1987, BCA's offices have been at 370 Lexington Avenue, in NYC. For over two decades, we've toiled away, there for our clients without incident. Until this past July 18th, when around 6:00pm, our building became the epicenter of the ConEdison steampipe blast in midtown Manhattan. Unlike others not so fortunate, all BCA staff in the building at that time managed to escape without harm.

Escaping turned out to be easier than the turmoil that followed in the aftermath. Unable to return to our premises for more than six weeks, BCA quickly strung together a virtual operation. The American Association of Advertising Agencies gave us short-term shelter in their swanky offices in the Chrysler Building (membership has its privileges!). For the final four weeks, our good friends at Fitzpatrick Hotel Group gave us use of their boardrooms at The Fitzpatrick Grand Central and the Fitzpatrick Manhattan hotels (now that's hospitality!).

"Given these adverse circumstances, I'm so proud of our team. We remained open for business, and I would like to think our clients for the most part didn't even notice a hitch, " said Jim Cronin.

The explosion was big news in the Big Apple for weeks. The New York Post ran an article covering the theft that occurred when 370 Lex. was unoccupied. BCA's Evelyn Galli was interviewed, detailing a list of media swag that was looted, including a magnum of Dom Perignon. Quoting Evelyn, "...now I'm sorry I didn't drink it." Cheers!